1. Writing emails

Templates, placeholders and your signature

Each member sets their own sender details and templates in Workspace settings → Your outreach:

• Sender name and company
• Signature
• Templates for the First email, Follow-up 1 (sent after 3 days by default) and Follow-up 2 (after 7 days by default)

Placeholders

Placeholders are filled in from the prospect and your settings when a draft is made.

Placeholder

Filled with

{{first_name}}

The contact's first name

{{company}}

The prospect's company

{{personalized_line}}

The prospect's personalised opening line

{{relevance}}

The prospect's "Why relevant" field

{{what_company_does}}

The prospect's "What the company does" field

{{job_title}}

The contact's job title

{{sender_name}}

Your sender name

{{company_name}}

Your company

{{signature}}

Your signature

{{booking_url}}

Your Calendly booking link (see Calendly)

If a template doesn't include {{signature}}, your signature is added at the end automatically.

Drafts are built only from your template and the prospect's research fields. Nothing is invented: if a field is empty, fill it in on the prospect first.

Updated on: 04/10/2026